[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.businessprof.cz\/ma-udileni-oscaru-stale-takovou-vahu\/#Article","mainEntityOfPage":"https:\/\/www.businessprof.cz\/ma-udileni-oscaru-stale-takovou-vahu\/","headline":"M\u00e1 ud\u00edlen\u00ed Oscar\u016f st\u00e1le takovou v\u00e1hu?","name":"M\u00e1 ud\u00edlen\u00ed Oscar\u016f st\u00e1le takovou v\u00e1hu?","description":"Ka\u017edoro\u010dn\u00ed nejv\u011bt\u0161\u00ed slavnost\u00ed filmov\u00e9ho pr\u016fmyslu je bezesporu ud\u00edlen\u00ed cen filmov\u00e9 akademie, Oscar\u016f. Ano, existuj\u00ed i dal\u0161\u00ed, nap\u0159\u00edklad Emmy \u010di Zlat\u00e9 gl\u00f3by, av\u0161ak Oska\u0159i jsou zdaleka nejpresti\u017en\u011bj\u0161\u00ed. Ka\u017ed\u00fd rok mnoho lid\u00ed \u010dek\u00e1, kter\u00fd film vyhraje a z\u00edsk\u00e1 v\u00a0podstat\u011b ocen\u011bn\u00ed \u201eNejlep\u0161\u00ed film roku\u201c. V\u00a0posledn\u00ed dob\u011b se v\u0161ak zd\u00e1, \u017ee ztr\u00e1cej\u00ed svou presti\u017e. St\u00e1le v\u00edce se \u0159\u00edk\u00e1, \u017ee … ","datePublished":"2023-10-22","dateModified":"2023-10-22","author":{"@type":"Person","@id":"https:\/\/www.businessprof.cz\/author\/#Person","name":"","url":"https:\/\/www.businessprof.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/774cfd57496a9f02284489749b4229073861faca9d8a66df7d65507a77c5d31f?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/774cfd57496a9f02284489749b4229073861faca9d8a66df7d65507a77c5d31f?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"businessprof.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.businessprof.cz\/wp-content\/uploads\/oscar1.jpg","url":"https:\/\/www.businessprof.cz\/wp-content\/uploads\/oscar1.jpg","height":0,"width":0},"url":"https:\/\/www.businessprof.cz\/ma-udileni-oscaru-stale-takovou-vahu\/","about":["Kultura"],"wordCount":431,"articleBody":"Ka\u017edoro\u010dn\u00ed nejv\u011bt\u0161\u00ed slavnost\u00ed filmov\u00e9ho pr\u016fmyslu je bezesporu ud\u00edlen\u00ed cen filmov\u00e9 akademie, Oscar\u016f. Ano, existuj\u00ed i dal\u0161\u00ed, nap\u0159\u00edklad Emmy \u010di Zlat\u00e9 gl\u00f3by, av\u0161ak Oska\u0159i jsou zdaleka nejpresti\u017en\u011bj\u0161\u00ed. Ka\u017ed\u00fd rok mnoho lid\u00ed \u010dek\u00e1, kter\u00fd film vyhraje a z\u00edsk\u00e1 v\u00a0podstat\u011b ocen\u011bn\u00ed \u201eNejlep\u0161\u00ed film roku\u201c. V\u00a0posledn\u00ed dob\u011b se v\u0161ak zd\u00e1, \u017ee ztr\u00e1cej\u00ed svou presti\u017e. St\u00e1le v\u00edce se \u0159\u00edk\u00e1, \u017ee se v\u00edt\u011bzn\u00e9 filmy, ale i ty nominovan\u00e9, nevyb\u00edraj\u00ed podle kvality, ale podle jin\u00fdch hledisek. Je to ale pravda?\u00a0\u00a0Probl\u00e9m je, \u017ee kvalita filmu je z\u00e1le\u017eitost, kter\u00e1 je z\u00a0velk\u00e9 \u010d\u00e1sti subjektivn\u00ed. Ka\u017ed\u00fd z\u00a0n\u00e1s m\u00e1 toti\u017e p\u0159eci jen pon\u011bkud jin\u00fd vkus, a je tedy jasn\u00e9, \u017ee se mu bude l\u00edbit n\u011bco jin\u00e9ho. Nav\u00edc porota, kter\u00e1 tyto filmy byv\u00edr\u00e1 a n\u00e1sledn\u011b z\u00a0nich vol\u00ed v\u00edt\u011bze, je \u010dasto \u201ezasekl\u00e1\u201c ve sv\u00fdch zajet\u00fdch kolej\u00edch a p\u0159\u00edli\u0161 nehled\u00ed na inovace a posun ve filmov\u00e9m pr\u016fmyslu.\u00a0Zdaleka nejv\u00edce je to vid\u011bt v\u00a0animovan\u00fdch filmech. Jejich kvalita se v\u00a0posledn\u00edch letech zna\u010dn\u011b zvedla, alespo\u0148 tedy u t\u011bch nejlep\u0161\u00edch z\u00a0nich, a \u010dasto dok\u00e1\u017eou pojmout v\u00e1\u017en\u00e1 t\u00e9mata mnohem l\u00e9pe, ne\u017e klasick\u00fd hran\u00fd sn\u00edmek. P\u0159esto jsou st\u00e1le vid\u011bny jako ty d\u011btsk\u00e9, a nemaj\u00ed \u0161anci na nominaci v\u00a0ostatn\u00edch kategori\u00edch, jako je nejlep\u0161\u00ed hudba, re\u017eie a podobn\u011b, nato\u017e nejlep\u0161\u00ed film.\u00a0\u00a0Je tak\u00e9 pravdou, \u017ee ak\u010dn\u00ed filmy, bez ohledu na to, jak dob\u0159e jsou nato\u010den\u00e9, nemaj\u00ed p\u0159\u00edli\u0161 \u0161anci. Porota toti\u017e mnohdy preferuje \u201ekomorn\u011bj\u0161\u00ed\u201c filmy, blockbustery, bez ohledu na to, jak v\u00fdd\u011ble\u010dn\u00e9 jsou, nemaj\u00ed p\u0159\u00edli\u0161 \u0161anc\u00ed. Jedin\u00e9 kategorie, ve kter\u00fdch mohou usp\u011bt, jsou tak maxim\u00e1ln\u011b nejlep\u0161\u00ed hudba.\u00a0Samoz\u0159ejm\u011b tak\u00e9 nehraje roli to, jak moc je dan\u00fd film obl\u00edben\u00fd a kolik vyd\u011blal. \u010casto se tak stane, \u017ee vyhraje film, o kter\u00e9m naprost\u00e1 v\u011bt\u0161ina b\u011b\u017en\u00fdch lid\u00ed do t\u00e9 doby nesly\u0161ela. Je tedy tak ot\u00e1zkou, jak\u00e1 krit\u00e9ria jsou vlastn\u011b p\u0159i v\u00fdb\u011bru pou\u017e\u00edv\u00e1na. Rozhodn\u011b to toti\u017e nejsou takov\u00e1, kter\u00e1 m\u00e1 b\u011b\u017en\u00fd \u010dlov\u011bk.\u00a0Mo\u017en\u00e1 je tedy \u010das p\u0159em\u00fd\u0161let nad t\u00edm, zda jsou Oska\u0159i st\u00e1le hodni sv\u00e9 presti\u017ee, a zda by je nebylo vhodn\u00e9 zmodernizovat. P\u0159eci jen, filmov\u00fd pr\u016fmysl se neust\u00e1le vyv\u00edj\u00ed. Pro\u010d tedy ne Oska\u0159i?                                                                                                                                                                                                                                                                                                                                                                                                "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"M\u00e1 ud\u00edlen\u00ed Oscar\u016f st\u00e1le takovou v\u00e1hu?","item":"https:\/\/www.businessprof.cz\/ma-udileni-oscaru-stale-takovou-vahu\/#breadcrumbitem"}]}]